How do you get more Travel Agents to sign up for Japan Tourism's E-Learning portal and ensure on-going engagement and interest for Japan?
We created an integrated digital campaign that centred around Japan Tourism's E-Learning portal for Travel Agents with the added incentive of winning a trip to Japan.
KARRYON's Founder Matt Leedham then attended a week-long trip to Kyushu Island and Tokyo and created a variety of content including a highlights video, image library and numerous editorial and Social posts to amplify the exposure.
Deliverables:
– Develop a creative concept and identity for the campaign
– Create cutting-edge copywriting and native editorial
– Create and build Solus eDM
– Sponsored Facebook Campaign
– Create video and images on the trip as well as a variety of editorials